Prologue
Some houses are born of a dream. This one was born of two.
That of a family who crossed the ocean to build a new world.
That of a pianist who learned to compose with something other than sound.
Chapter I · The New World
Around 1636, the Sevestre family crosses the Atlantic.
Leaving Paris behind, Marguerite Petitpas and her sons, Charles, Étienne, Ignace and Thomas, settle in Québec.
They are among the first French families to make America their home, at a time when everything was still to be built.
Daring the first step into the unknown: this pioneering spirit lives on today in Bleu Rose.
Chapter II · Trois-Rivières
Building where it all begins.
In 1649, Charles Sevestre is entrusted with beginning construction of the first church in Trois-Rivières.
Nearly four centuries later, it is in this very city that the House of Sylvestre is born, and with it Bleu Rose.
Chapter III · The Pianist
Before he composed, he learned to listen.
Trained at the conservatory, Jérémy Sylvestre grew up among the eighty-eight keys of a piano.
Then an idea took hold of him: what if a work of art could be worn on the skin? And so he set out to compose his own fragrance.
One language
Music and perfumery speak the same language.
I
Notes
In perfumery
Every material is a note: bergamot, rose, musk.
II
Chords
In perfumery
Several notes together form a harmonious accord.
III
Composition
In perfumery
The perfumer composes, as a composer writes a work.
This is why Jérémy Sylvestre composes olfactory symphonies.
Chapter IV · Bleu Rose
The first step onto the frozen sea.
Nearly four centuries ago, the Sevestre family crossed the ocean to set foot on a land where nothing had yet been charted.
Bleu Rose carries that gesture forward. It is the first step onto the frozen expanse, the House's first symphony: winter, snow and storm in a bottle.
Chapter V · 2025
A first symphony, celebrated around the world.
Bleu Rose wins the Silver Medal at the Top Artisan Fragrance Awards in California. The international award propels the young House.
Discover Bleu Rose
Today
A great Québec house, written in the present.
Every creation bears its wax seal. Every bottle comes with its certificate of authenticity and the story of the House.
True to the daring of those who came before, the House of Sylvestre keeps dreaming bigger.
